Which SSL certificate do I need? The short answer
Which SSL certificate do I need? The one that covers every hostname you serve over HTTPS, at the validation level your visitors expect. For one website, a domain validated certificate for a single domain is usually enough. Add a wildcard when you run many subdomains, a multi-domain (SAN) certificate when you run several domains, and organization or extended validation when people need to verify who is behind the site.
Every certificate type uses the same encryption strength. What you pay for is coverage (how many names) and validation (how much the certificate authority checks about you).
| Key fact | Answer |
|---|---|
| First decision | Coverage: one name, one subdomain level, several domains, or both |
| Second decision | Validation: DV (domain control), OV (company checked), EV (extended checks) |
| Encryption | Identical across DV, OV and EV |
| Certificate lifetime | As of October 2026, max. 200 days per issued certificate (CA/Browser Forum ballot SC-081) |
| Who issues it | The certificate authority (DigiCert, Sectigo and their brands); BUY-SSL.com sells and supports it |
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Compare SSL certificatesWhat type of SSL certificate do I need? Two decisions
Most buyers get stuck because product names mix two separate choices. Split them and the decision gets simple. First choose the coverage type, then the validation level.
Decision 1: coverage – which names must the certificate protect?
A certificate only protects the hostnames written into it. List every name you serve over HTTPS, including www and any subdomains, before you shop.
| Coverage type | Protects | Example | Best for |
|---|---|---|---|
| single-domain SSL | One hostname (often plus www) | example.com | One website, no extra subdomains |
| wildcard SSL certificates | All subdomains on one level | *.example.com | Many or changing subdomains of one domain |
| multi-domain (SAN) SSL | A list of named hostnames, across domains | example.com, example.net, shop.example.org | A fixed set of different domains |
| multi-domain wildcard SSL | Several domains, each with a wildcard | *.example.com, *.example.net | Several domains that each have many subdomains |
Decision 2: validation – how much should the CA verify?
Validation decides what the certificate says about you, not how strongly it encrypts. domain validated (DV) SSL proves you control the domain and suits blogs, portfolios and most brochure sites. organization validated (OV) SSL adds checks on your company, and its name appears in the certificate details.
EV SSL certificates add the strictest identity checks under the CA/Browser Forum EV Guidelines. Browsers stopped showing a green EV address bar in 2019, so the company details now appear in the certificate viewer. For a full side-by-side of the three levels, read our DV vs OV vs EV comparison.
Do SSL certificates work for subdomains?
Yes, but only for the subdomains the certificate names. A certificate for example.com does not cover shop.example.com unless that subdomain is listed in it or a wildcard covers it. So an SSL certificate for a domain and subdomain needs either both names in a multi-domain certificate or a wildcard.
A wildcard (*.example.com) covers any subdomain on exactly one level, such as shop.example.com or blog.example.com. It does not cover a.b.example.com. Most CAs include the base domain, but this depends on the CA. If you are new to the concept, here is what a wildcard certificate is and how it matches names.
| Hostname | Single-domain (example.com) | Wildcard (*.example.com) | Multi-domain (names listed) |
|---|---|---|---|
| example.com | Yes | Usually (CA-dependent) | If listed |
| www.example.com | Usually included | Yes | If listed |
| shop.example.com | No | Yes | If listed |
| api.eu.example.com | No | No (second level) | If listed |
| example.net | No | No | If listed |
Subdomain SSL certificate: wildcard or listed names?
Choose a wildcard when you have many subdomains or add new ones often – you will not need to reissue the certificate each time. Choose a multi-subdomain SSL certificate (a multi-domain certificate with each subdomain listed) when the set is small and fixed. A listed certificate also limits exposure: if its key leaks, only the named hosts are affected, not every possible subdomain.
Tip: Count your names before you buy. Write out every hostname, including www variants and mail or API hosts, then match the list against the table above.
How many SSL certificates do I need for example.com, shop.example.com and example.net?
One multi-domain certificate that lists all three names (plus www variants) covers this setup on its own. If example.com will gain more subdomains, a wildcard for *.example.com plus a single-domain certificate for example.net – or one multi-domain wildcard – scales better.
| Option | Certificates | Covers | Trade-off |
|---|---|---|---|
| A. Multi-domain | 1 | example.com, www, shop.example.com, example.net, www.example.net | One renewal; new subdomains need a reissue |
| B. Wildcard + single | 2 | *.example.com and example.net | Subdomains are open-ended; two renewals to track |
| C. Multi-domain wildcard | 1 | *.example.com and *.example.net | Most flexible; usually the highest-priced type |
| D. Three singles | 3 | Each name separately | Isolates each site; three orders and renewals |
To compare cost, add up the live prices of each option’s components below. Remember that a multi-domain certificate usually includes a set number of names, and extra names are added per name.
Multi-domain (SAN) certificates – live prices
Best value Sectigo
Sectigo PositiveSSL ACME Certificate-as-a-Service (DV)
- Automated via ACME
- Wildcard support
- Up to 101 domains
$20.99
Comodo
Comodo PositiveSSL Multi-Domain
- 3 domains included
- Add more SANs anytime
- Domain Validation (DV)
from $18.40 / year
Best value Thawte
Thawte SSL123 (Flex)
- Domain Validation (DV)
- Standard and wildcard names mixed
- Up to 250 names
from $44.00 / year
Most flexible GeoTrust
GeoTrust DV SSL (Flex)
- Mix wildcard and standard names
- Up to 250 names
- Issued in seconds
from $66.00 / year
Wildcard or multi-domain SSL: which is cheaper for 5 subdomains and 2 domains?
It depends on how the names are spread and whether they change. If all five subdomains sit under one domain and you expect more, a wildcard plus a small multi-domain or single-domain certificate for the second domain is usually the cheaper long-run setup. If the seven names are fixed, one multi-domain certificate with seven names is often simplest – compare the live totals.
| Your setup | Best-fit choice | Why |
|---|---|---|
| 1 domain, 1–2 fixed subdomains | Multi-domain, or single-domain if only www | Few names; no need for open-ended cover |
| 1 domain, many or changing subdomains | Wildcard | New subdomains need no reissue |
| 2–5 different domains, few subdomains | Multi-domain | One certificate, one renewal date |
| 5 subdomains on one domain + 2 other domains | Wildcard + multi-domain, or one multi-domain with all names | Depends on growth; price both combinations |
| Several domains, each with many subdomains | Multi-domain wildcard | Wildcards for every listed domain in one certificate |
Price comparisons only make sense with the same validation level and plan term on both sides. Compare DV with DV and a 1-year plan with a 1-year plan.
| Feature | Comodo Enterprise SSL Pro Wildcard | Comodo EssentialSSL Wildcard | Comodo InstantSSL Premium Wildcard | Comodo Multi-Domain Wildcard SSL | Comodo OV Unified Communications Wildcard |
|---|---|---|---|---|---|
| Domains included | 1 wildcard domain | 1 | 1 | 3 | 3 |
| Domains covered | example.com and *.example.com | *.example.com and example.com | example.com and *.example.com | 1 primary domain + 2 SANs (wildcards allowed) | Primary hostname plus 2 wildcard domains, expandable to 250 |
| Wildcard | Yes | Yes | Yes | Yes | Yes |
| Organization validation | Yes | No | Yes | Yes | Yes |
| Subdomains | Unlimited first-level subdomains | Unlimited first-level subdomains | Unlimited first-level subdomains | Unlimited first-level subdomains per wildcard SAN | Unlimited first-level subdomains per wildcard SAN |
| Issuance time | 1–3 business days | Immediate after validation | 1–3 business days | 1–3 business days | 1–3 business days |
| Warranty | $1,500,000 | $10,000 | $250,000 | $250,000 | $250,000 |
| Encryption | 256-bit, RSA 2048+/ECC | 256-bit, RSA 2048+/ECC | 256-bit, RSA 2048+/ECC | 256-bit, RSA 2048+/ECC | 256-bit, RSA 2048+/ECC |
| Supported servers | All major servers, load balancers and containers | All major web servers; unlimited server licenses | All major web, mail and proxy servers (SNI recommended) | All SNI-capable servers, proxies and CDNs | Microsoft Exchange, Office Communications Server, IIS, Apache, Nginx, load balancers |
| Browser compatibility | 99%+ of browsers and devices | 99%+ of browsers and devices | 99%+ of browsers and devices | 99%+ of browsers and devices | 99%+ of browsers and devices |
| Reissue | Unlimited free reissues | Unlimited free reissues | Unlimited free reissues | Unlimited free reissues | Unlimited free reissues |
| Validity period | 1–5 year plans (subscription with reissues) | 1–5 year plans (subscription with reissues) | 1–5 year plans (subscription with reissues) | 1–5 year plans (subscription with reissues) | 1–5 year plans (subscription with reissues) |
| Recommended for | Mid-sized to large organizations | Individuals and small businesses | Mid-sized to large businesses | Large businesses and enterprises | Mid-sized and large organizations |
| SAN support | No | No | No | Yes | Yes |
| Additional domains (SAN) | 0 | 0 | 0 | 997 | 247 |
| Multi-domain | No | No | No | Yes | Yes |
| Price | from $1,055.20 / yearView product | from $84.00 / yearView product | from $141.40 / yearView product | from $254.40 / yearView product | from $254.40 / yearView product |
I need SSL for 3 domains, one with many subdomains, under $300 a year – what should I buy?
Start with two candidate setups and keep whichever fits your budget at current prices: a multi-domain wildcard covering all three domains, or a wildcard for the busy domain plus a multi-domain certificate for the other two. Both work with DV validation, which keeps cost down if you do not need company details in the certificate.
- List every hostname per domain, including
www, mail and API hosts. - Pick the validation level. DV unless clients or partners need to see your company in the certificate.
- Price setup 1: one multi-domain wildcard with three domains.
- Price setup 2: one wildcard for the domain with many subdomains + one multi-domain (or two single-domain) certificates for the rest.
- Divide multi-year plan totals by years to compare against an annual budget.
- Keep the cheaper setup that still covers every name – and leave room for growth.
The $300 figure here is your budget, not a BUY-SSL price. Live prices for the multi-domain wildcard category appear below so you can run the math today.
Multi-domain wildcard certificates – live prices
Most flexible Comodo
Comodo PositiveSSL Multi-Domain Wildcard
- Wildcards for multiple domains
- Domain Validation (DV)
- Issued in minutes
from $160.20 / year
Most flexible DV Sectigo
Sectigo SSL Multi-Domain/UCC Wildcard
- Domain Validation (DV)
- Wildcard SANs for many domains
- Up to 250 names
from $254.40 / year
Maximum flexibility Sectigo
Sectigo OV SSL Multi-Domain Wildcard
- Organization Validation (OV)
- Multiple domains with wildcards
- $1,000,000 warranty
from $254.40 / year
Enterprise Thawte
Thawte SSL Web Server Multi-Domain Wildcard
- Organization Validation (OV)
- Wildcard SANs included
- Up to 250 names
from $541.00 / year
Which SSL certificate should I buy for my type of site?
Match your site to the closest row. Each row is a starting point, not a rule – your hostname list still decides the coverage type. When you have your shortlist, compare all SSL certificates side by side.
| Site | Coverage | Validation | Note |
|---|---|---|---|
| Blog, portfolio, brochure site | Single-domain | DV | Simplest and lowest-priced path |
| Small business website | Single-domain or multi-domain | DV, or OV if identity matters | OV puts your company name in the certificate |
| WordPress on shared hosting | Single-domain | DV | Check whether your host already includes one |
| Online store | Single-domain or wildcard | OV or EV often preferred | Payment rules may apply |
| SaaS with customer subdomains | Wildcard | DV or OV | Custom domains need automation |
| Larger organization | Mix of types | OV / EV | Central management matters more than type |
WordPress SSL certificate on shared hosting
Many shared hosts include a free certificate you switch on in the control panel. Buy your own when you want a paid DV or OV certificate, longer plan support or a specific brand, then upload it through cPanel. Our guide shows how to install an SSL certificate in cPanel and other panels. The trade-offs of host-included certificates are covered in free vs paid SSL certificates.
Online stores
A store needs HTTPS on every page, including cart, checkout and account pages. Payment-card rules, checkout coverage and validation choices for shops are covered in our guide to SSL for ecommerce stores.
Which SSL certificate is best for a SaaS app with customer subdomains?
Use a wildcard for *.app.com so every new customer subdomain is covered the moment you create it. Customer-owned custom domains (portal.customer.com) are different: you cannot put them on your wildcard, and listing them in a multi-domain certificate exposes your customer list and forces constant reissues.
For custom domains, issue one certificate per customer domain through automation, typically the ACME protocol (the standard API CAs use for automated issuance and renewal). With lifetimes shrinking, this is now a core part of SSL certificate management rather than an optional extra.
Enterprises
Larger organizations rarely need one type – they need many certificates, central visibility and consistent renewals. Volume accounts, approvals and policy controls are covered on our enterprise SSL page.
Agencies: one certificate or one per client?
Give each client its own certificate. Put your agency’s own domains on one multi-domain certificate if you like – but keep client sites separate.
- Every name in a shared SAN certificate is visible to anyone who opens it
- One reissue or revocation hits every client on the certificate
- A departing client means reissuing the certificate for everyone else
- Per-client certificates keep ownership, billing and renewals clean
I run an agency with 30 client sites – one certificate or many?
Use one certificate per client (or per client project), not one shared certificate for all 30. A shared multi-domain certificate lists every client domain in plain view, ties all clients to one key and one renewal, and makes it messy to hand a site over when a client leaves.
| Good fit for a shared multi-domain certificate | Pick per-client certificates if |
|---|---|
| Your agency’s own domains and staging hosts | Clients must not see each other’s names |
| Brands owned by the same company | Each client owns its domain and may switch agencies |
| A fixed set of names that rarely changes | Clients need OV with their own company name |
| One team controls all DNS and servers | Domain validation must go to each client’s own contacts |
SSL certificates for web developers
Plan certificates as part of each project handover. Record who owns the account, which validation method you used, and where the private key lives. Keep staging on separate certificates or a dedicated wildcard, so a test environment never shares a key with production.
Public CAs do not issue certificates for internal names such as server.local or for reserved IP addresses (since 2015). For those, use a private CA instead – see self-signed vs CA-signed SSL.
Does the brand or certificate authority matter?
Less than coverage and validation. DigiCert and Sectigo (formerly Comodo CA), plus their brands GeoTrust, Thawte, RapidSSL and Comodo, all issue certificates trusted by every major browser. Differences show up in validation speed, support, management tools and price – our overview of the certificate authorities we sell compares them.
Found your match?
Compare coverage, validation level and live prices across all certificate types, then order the one that fits your hostname list.
Compare all SSL certificates